With all of the psychedelic flower power found blooming in the Spring ’15 runway shows, we had to wonder just how many designers were drinking from the same well of acid-laced Kool-Aid? (Um.. and where can we get some?!) This may just be the trend we are most excited to see emerging from the newest shows. With dizzying and playful motifs, and colors that nearly surpass louder-than-life status, these vintage florals are sure to be the life of the Spring print party.
Kate Spade New York, Jeremy Scott, House of Holland all via Style.com
Background print © Aaryn West
It is with great excitement that we announce our joining forces with Spoonflower in order to offer a growing selection of designs available for sale as fabric, gift wrap, and wallpaper. If you’re not already familiar with Spoonflower, you should check out their craft-inducing menu of products which are all produced and shipped from Durham, North Carolina. We have been huge fans of their high quality wrapping paper since last year – this is definitely NOT the crap you buy at the local pharmacy that rips like crazy when you try to drag scissors across a large area. No way. This is some beautifully printed, heavy duty paper. It’s so forgiving that should you find the need to reposition a piece of tape in the middle of wrapping a gift, it doesn’t even remove the ink from the print or tear the paper! In other words, it’s good stuff.
In an effort to get the word out about these great new products we are giving away three rolls of gift wrap to lucky winners, chosen at random, across three different platforms – one winner on the blog, one on Instagram, and one on Facebook. This means you have a total of three opportunities to enter the giveaway, enhancing your chances to up your gift giving game with some awesome Aaryn West wrapping paper. The drawing ends Friday, November 28th at 9pm PST. And entering couldn’t be easier – keep reading below for instructions on how get in on the action.
To enter on the blog:
Step 1 – Subscribe to the Aaryn West newsletter. Scroll up to the top of this webpage to find the form. If you’re already subscribed you are super awesome and can skip this step.
Step 2 – Leave a comment below describing the best gift you’ve ever received. Any gift, any reason.
To enter on Instagram:
Step 1 – Follow us on Instagram
Step 2 – ‘Like’ our Gift wrap Giveaway announcement post Instagram
Step 3 – Visit our Spoonflower shop to browse our designs
Step 4 – Comment on our Instagram post telling us your favorite design
Step 5 – Tag a friend
To enter on Facebook
Step 1 – Follow us on Facebook
Step 2 – ‘Like’ our Gift wrap Giveaway announcement post Facebook
Step 3 – Leave a comment telling us how many times a year you use wrapping paper.
Step 4 – Share the post
Winners will be announced in a blog post next Monday, December 1st. Good luck to everyone!
Today we bring you the final installation in our highlight of Resort 2015 runway print trends, which centers around the cut paper collages we’ve been seeing more and more of over the past few months. It’s a fantastic way to mix prints and show off your knowledge of other popular textile trends; think of it as the crazier version of the Block Party trend we highlighted last week. If this look is to over-the-top for your client base, simplify it by using prints with a smaller scale, and limiting the number of colors used in the overall design. For more examples of how to approach this collage inspired print concept, be sure to check out our pinterest board!
Cut25 by Yigal Azrouël, Kenzo, Erdem all via Style.com
Background print © Aaryn West
Here’s a transitional print concept that spills over from Fall 2014, but with a lighter, more springlike color palette. One part floral, one part Ukrainian embroidery, with a dash of fairytale whimsy thrown in for good measure, these prints bring a fresh, bohemian take on a trend your Grandmother would likely adore. To keep things really authentic, make sure to include references to traditional embellishment techniques such as cross-stitch or beading.
Alice + Olivia, Valentino all via Style.com
Background print © Aaryn West
Today we present an extremely relatable trend seen everywhere from retail to the runway: daisies. Whether photographic, painted, digitally warped or presented atop an abstract texture, designers are finding fresh ways to serve up this classic vintage flower. For more examples of how runway designers are interpreting this trend, be sure to check out resort collections from Alice + Olivia and Nina Ricci in addition to the designers shown here.
Issa, Sonia by Sonia Rykiel, Carolina Herrera all via Style.com
Background print © Aaryn West